Amazon forms Counterfeit Crimes Unit to tackle its fake goods problem


The group will have the authority to mine Amazon data and will have the resources to gather information from outside the company, such as payment services and other intelligence sources. Its members will work with on-the-ground assets and law enforcement officials worldwide to find counterfeiters responsible for fake good listings. They’ll also work with brands in joint or independent investigations. While it’s unclear if the new unit was involved, Amazon recently filed a joint lawsuit with Valentino against a New York-based counterfeiter. And that likely won’t be the last joint lawsuit the retail giant files, since it expects the unit to allow it “to more effectively pursue civil litigation against bad actors.”

Dharmesh Mehta, Amazon VP for Customer Trust and Partner Support, said in a statement:

“Every counterfeiter is on notice that they will be held accountable to the maximum extent possible under the law, regardless of where they attempt to sell their counterfeits or where they’re located. We are working hard to disrupt and dismantle these criminal networks, and we applaud the law enforcement authorities who are already part of this fight. We urge governments to give these authorities the investigative tools, funding, and resources they need to bring criminal counterfeiters to justice because criminal enforcement – through prosecution and other disruption measures such as freezing assets – is one of the most effective ways to stop them.”


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